ACBW 2013 Forum

  • Venue:Sheraton on the Park, Sydney
  • Date & Time:
  • Session 1: 9.30am-12.00pm, 28 August
  • Session 2: 2.30pm – 5.30pm, 28 August

ACBW 2013 Sydney Forum

ACBW 2013 Forumoffers insights into the ambiguous, complex and volatile environment of China market and provides actual experiences of Australian enterprises currently engaging with China to help delegates refine their business strategies.

Forum program session 1:


Forum registration


Keynote Address:
“China’s outbound investment strategy – what it means for Australia”

China’s “Going Out” strategy, and the new priorities outlined in the 12th Five Year Plan, is creating unprecedented interest in Australia amongst SMEs, business leaders, entrepreneurs and high net worth investors.

These waves of new investment provide a once-in-a-generation opportunity for Australian companies to engage in the Asian Century. What are the opportunities? Who will benefit? How do you go about it?

Keynote Speaker:

David Thomas,
Vice president, ACBC NSW
Chair of ACBW Forum, BRIC Expert
CEO, Think Global Consulting


Panel Discussion: “Pitching to a Chinese Investor: what to do, what not to do, the mistakes that have been made and the opportunities”

  • David Thomas
    Chair of ACBW Forum,BRIC Expert;
    Vice president, ACBC NSW;CEO, Think Global Consulting
  • Grant Healy
    Director – Asia Desk
  • Michael Wadley
    Managing Partner
    Wadley Business Consulting
  • Richard Yuan
    Director, ABC World Pty Ltd;
    ACBW Committee Member

Keynote Address: “Marketing your Business in China”

Keynote Speaker:
  • Alistair Nicholas,
    Executive vice president, Public Affairs,
    Weber Shandwick

Panel Discussion: “The Chinese market: online, offline, retail, B2B etc”

Moderator: Alistair Nicholas, Senior Advisor, Weber Shandwick
  • Robbie Burns,
    International Sales Director,
  • Michael Wadley
    Managing Partner
    Wadley Business Consulting
  • Ray Tettman

Forum program session 2:


Keynote Address:“It’s People! Why you should put HR at the forefront of your China strategy”

Keynote Speaker:

Morry Morgan,
Marketing Director,
ClarkMorgan Ltd & Network HR Magazine


Panel Discussion: “Managing people across language, culture and borders”

Moderator: Morry Morgan, Marketing Director, ClarkMorgan Ltd & Network HR Magazine
  • Joe Saliba
    Russell Reynolds

  • Bill Zheng
    Managing Director
    Investors Direct Financial Group
3:20pm – 3.40pm

Case Study: From Mining to Dining – how A2 opened the door into China

Keynote Speaker: Peter Nathan, CEO, A2 Dairy Products Australia
4:10pm – 4:35pm

Keynote Address: “Cross-cultural awareness in practice”

Keynote Speaker:
  • Charlotta Oberg
    Founder and Facilitator,
    Prisma Cross Cultural Consultants
4:35pm – 5:10pm

Panel Discussion: “Bridging the cross cultural divide”

In a “relationship based” culture like China’s, the difference between the success or failure of any deal or transaction will often depend upon the trust, friendship and cross-cultural understanding that exists between the two parties. Yet, despite being widely acknowledged as the most important aspect of any business relationship, cross-cultural training is often dismissed as a “soft skill” with limited value placed on it until it’s too late. In this interactive and highly engaging session, leading experts in China-Australia engagement will reflect on the importance of developing “cultural intelligence” as a prerequisite to succeeding in China.

Moderator: Charlotta Oberg, Founder and Facilitator, Prisma Cross Cultural Consultants
  • Mark Hawthorne,
    National Business Editor,
    Fairfax Media
  • Dr. Caroline Hong,
    Australia-China Business Week

    General Manager,China
    National Australia Bank


Final Keynote Address: “Australia-China: Past, Present & Future”

Keynote Speaker:
  • The Hon Andrew Stoner MP
    Deputy Premier of NSW; Minister for Trade and Investment;
    Minister for Regional Infrastructure and Services

Other Functions

  • Naming Sponsor
  • Principal Sponsor
  • Hotel Partner
  • Airline Partner
  • Media Partner

  • Partners: